Candy Aspirin, 1952

March 12, 2010 at 8:33 am Leave a comment

Bayer introduced the world’s first flavored, chewable children’s aspirin tablet in 1952. This was a major breakthrough in children’s medicine technology.  One word said it all:  “It tastes like your children’s favorite candy!”

This new formulation was candy tasting all the way through, unlike earlier “candy” aspirin tablets marketed for children that were bitter medicine surrounded by a sugar coating. So the Bayer tablet could be chewed or dissolve in your mouth, or mixed into a drink or even into food.

It seemed the answer to a mother’s prayer: “Here’s good news, mother! No more worrisome coaxing, fretting or fussing when your children need aspirin. For the best asprin money can buy now tastes so delicious, they take it with a smile.”

Of course, if asprin tastes like candy, there is a pretty big problem: kids eating asprin like it is candy. Within three years of the introduction of chewable aspirin, the U.S. FDA had convened a panel of experts to make recommendations to improve the safety of aspirin and reduce childhood deaths due to aspirin poisoning. The panel recommended that aspirin makers develop a “safety closure or container” to prevent children from gobbling down the pills. And so was sown the seed for the child-proof cap.

Related Posts:

  • The Inventor of Candy Medicine
  • Sources: Bayer ad, Reading Eagle, June 15, 1952; John Troan, “Accidental Aspirin Deaths Set Up Search for Cure All,” Pittsburgh Press, July 17 1955.

    Entry filed under: Children and Candy, Medicine, WWII to 1960s.

    Fruits, Candies, and Lydia Pinkham’s Vegetable Compound Cascarets Candy Cathartic

    Leave a Reply

    Fill in your details below or click an icon to log in: Logo

    You are commenting using your account. Log Out /  Change )

    Google photo

    You are commenting using your Google account. Log Out /  Change )

    Twitter picture

    You are commenting using your Twitter account. Log Out /  Change )

    Facebook photo

    You are commenting using your Facebook account. Log Out /  Change )

    Connecting to %s

    Trackback this post  |  Subscribe to the comments via RSS Feed

    Candy: A Century of Panic and Pleasure

    Welcome to Candy Professor

    Candy in American Culture What is it about candy? Here you'll find the forgotten, the strange, the curious, the surprising. Our candy story, one post at a time.

    (C) Samira Kawash

    All written contents protected by copyright. Except where noted, Candy Professor is my original research, based on archives, journals, magazines, newspapers, and other historical artifacts. You do not have permission to copy or re-post my content. If you want to refer to my work, please create a link from the blog entry and also write out the citation:
    Samira Kawash, "entry name,", entry date.

    If you would like to copy, re-post, or reproduce my work, please contact me for permission.


    Header Image Credit